Uprise Partners Blog

How we can use our networks to support underrepresented founders and bring more diversity into entrepreneurship.

What if I told you that there is one thing that could make you absolutely love what you do? And what if I told you that the same thing could also help you do your best work? Good news, it exists, and it’s called compassion. Sure, we all know compassion from our personal relationships, but how many of us think about compassion in our professional settings?

As designers and developers, we spend a great deal of time thinking about the ways users will interact with the sites we build. But what if that user has a visual impairment and isn’t able to view the site as you had originally intended for it to be seen? The result is a site that no longer provides value and the user grows frustrated. Worse? The site in turn effectively discriminates against them. Luckily, there are laws today that protect Americans with disabilities.

Retailers and brands need to coordinate their online to in-store efforts all that much more as we approach the holiday season. If retailers aren’t offering consumers useful information in the ways consumers are using digital, retailers will miss out on informing consumers during their research process, fail to get them into stores, and ultimately lose the purchase to a competitor.

From chatbots and augmented reality to voice search and on-site personalization, Uprise is helping e-commerce brands create a new standard for shopping online.